Corporate Image Group has existed for over 90 years, all of them under the direct leadership of the Pfeiffer family. Now into the fourth generation, we are one of the largest 100% Native-owned branded merchandise companies in the nation. 

Our Mission

Empower the growth of our customers and employees.

collage of historic company photos

Our History

Western Printing (as we were initially called) was founded in Aberdeen, South Dakota in 1929. The goal was simple: provide quality printed products to business customers in the area. 

Then after 50 years of executing that vision, everything changed in the late 1970’s. Super 8 Motels, an Aberdeen founded company, began franchising their brand. They asked us to provide printed products, uniforms, and other branded materials for their hotel locations. We grew alongside Super 8 for the next 15 years until they were sold to what is now Wyndham Worldwide, an owner of multiple franchised, hospitality brands.  We quickly expanded to meet the needs of their franchised hospitality brands and at the same time, added other national hotel brands as customers.

Corporate Image Group Today

We have continued to evolve our business model around maximizing efficiencies for our franchise customers so they have more time to devote to the most important issues they face in their business. In 2015, we changed our name to Corporate Image Group to better reflect the diversity of our product offering. We are currently under the 4th generation of Pfeiffer family leadership and are one of the largest 100% Native-owned branded merchandise companies in the nation.

  • 1929 - Western Printing Founded by August Pfeiffer
  • 1947 - Joseph Pfeiffer, August’s son joins the business
  • 1979 - Steve Pfeiffer, Joe’s son joins the business
  • 2010 - John Pfeiffer, Steve’s son joins the business
  • 2015 - Renamed Corporate Image Group
NMSDC logo
Corporate Image Group is a proud member of the National Minority Supplier Development Council.
IGA logo
Corporate Image Group is member of International Franchise Association, which is the world’s largest membership organization for franchisors, franchisees and franchise suppliers.
employees walking through wareshouse
products available
customers served
years in business 
4th Gen
family & minority-owned 
Corporate Image Group team photo

Meet the Team

john pfeiffer portrait

John Pfeiffer

tyler hansen portrait

Tyler Hansen

Director of Marketing, Customer Experience and Ecommerce
corrie sprinkel portrait

Corrie Sprinkel

Director of HR & Operations
karissa hettich portrait

Karissa Hettich

lori hoffman portrait

Lori Hoffman

Customer Service Manager
scott podoll portrait

Scott Podoll 

Account Manager

Interested in joining our team? Visit our careers page for current openings.

Our Companies

Corporate Image Group is an interconnected family of creative companies; a true collection of marketing experts, with passion for your brand.

Western Hotel Supply

Western Hotel Supply offers brand identity products, uniforms, signs and a number of marketing materials to the hospitality industry. Its goal is to make it easy and smooth for customers to order marketing materials and guest room supplies through a seamless process that allows its customers to spend less time sourcing supplies and more time focusing on their businesses. Through our company online store option you simplify supply orders for you and your employees from a large catalog of products.

Mailing Address
701 Enterprise Street North
Aberdeen, SD 57401

Tidmore Flag & Banner

Tidmore Flag & Banner was founded in 1963 as a way to offer locally sourced American flags made in the USA. Still today, that hasn’t changed, in fact 95% of all its products are made in the USA. Tidmore Flag & Banner carries hundreds of flag designs from international to nautical to city avenue banners, or you can have a custom option printed.

Mailing Address
701 Enterprise Street North
Aberdeen, SD 57401

The simplest way to put your logo on everything. 

Schedule a demo